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Ancestry - Sketch Comedy


Ancestry - Sketch Comedy

Using humor to cut through the noise.

I worked closely with Ancestry’s digital marketing team to produce sketch comedy videos that show how the AncestryDNA kit can make an awesome last minute gift. Over Black Friday of 2018, the following video drove traffic to the Ancestry website and resulted in over 1,000 DNA kits being sold in less than two days.


What I Did

  • Director

  • Director of Photography

  • Writer

  • Editor