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Idaho Department of Education

 

Idaho Department of Education

Giving high school students a jump on college courses.

While working at DaviesMoore, we partnered with the Idaho Department of Education on a campaign that encouraged high school students to take dual-credit courses so that they had some momentum heading into postsecondary education. Students could receive up to $400 for course costs. The program’s goal was to increase the number of Idahoans who earn a postsecondary degree or certificate, as only 35% of Idahoans currently have.

 

What I Did

  • Copywriting

    Concept Development

Client

  • Idaho Department of Education